The Power of Social Media, a Photo & Shelter Dogs

In the next few years we will have about 35 ZB of information out on the web. We are continually putting out more data and thus, more connections out on the web. With the increase of mobile and more relevant engagement, you personally may only be 6 degrees from Kevin Bacon.

With like interests bringing folks together, there was one powerful story that strengthens my belief in social media good. Case in point:

IMPACT. This photo made an incredible emotional impression on anyone who saw it.

From 'The Lazy Pit Bull: The Power of Social Media'

"The incredibly sad photo above is Nico, a 6 year old deaf Dogo Argentino who was in a Los Angeles animal shelter in the summer of 2009. The photo paints such a heartbreaking picture of a dog's life on the inside. Nico was broken. Defeated. Done. He had given up and lost all hope, as so many shelter animals do.

It's a hard photo to look at, isn't it? But this photograph changed Nico's life.

When the photograph hit the internet, it broke the heart of everyone who saw it. Thankfully some hearts were broken in a good way. People felt motivated to do something. They wanted to change the ending of Nico's story.

People started sharing Nico's photo and his story. And since the internet world is a really small place, word spread like wildfire.

The people who would become Nico's forever family found his picture on the shelter's webpage. They took him home and integrated him into their family, and since then they've added a canine sister for Nico.  

So the next time you're perusing Facebook and you come across a photo of a shelter dog, stop. Think about it. Ask yourself how you can help. And then believe that you can make a difference."   People with like interests can merge together in this great big world. A simple click helped this pup. By the way, Nico ended up in Noblesville, Indiana.   SOCIAL MEDIA INFLUENCE   Take a look at how far social media's reach can be:  

Source: InfographicLabs.com

Source: InfographicLabs.com

Source: Infographic labs 


By the way, I connected with my little girl online. Originally from an abandonned litter from Abilene, TX, her dog family found themselves at Arfhouse Chicago. One of the happiest online connections I have ever made.

Source: Sutton Studios

Read more at http://www.jeffbullas.com/2012/04/23/48-significant-social-media-facts-figures-and-statistics-plus-7-infographics/#lEKA8Mb3mOOd0Cgc.99